Name of Podcast: 行銷讚點子 (Pin Yin: xíng xiāo zàn diǎn zǐ ）
What topics are covered: This is a podcast talking about and advising listeners how to sell things on the internet. E-commerce is a hot topic in recent years. The host of this podcast, John, gives you successful examples of good selling strategies which can produce results for your website.
Why is it good to listen?
The host of this podcast, John, speaks Mandarin with a Taiwan accent. His voice is sometimes vague and quiet, but he doesn’t speak with a particularly heavy accent. Participants are invited in this podcast to give their view on some business cases and talk with the host. Some of the participients speak very standard Mandarin, but some are speakers with a heavy Taiwanese accent. You can also hear some Hokkein phrases in this podcast. From this podcast, a lot of business and IT vocabulary can be learned as well as getting used to the way that people speak in Taiwan.
To listen or subscribe to the podcast, you can go to http://www.greatidea.tw/category/行銷讚點子廣播節目.
How often are the podcasts updated? This podcast updates on a daily basis.
Length of the podcasts: The running time of each episode is about 20 minutes.
Description of the podcast:
This podcast is designed to help web marketers, sales staff, web designers and entrepreneurs who want to utilize the internet to its greatest potential. The podcast wants to help these people with their business conduct and increase sales for their products or services. The podcast host has great industry knowledge and offers in-depth observations on this subject. He also invites people from the industry to express their views.
As well as the “good ideas” mini-series, this podcast series also has “Marketing Lab” and a “Marketing Front News” sections. These podcasts give strategy and concepts to web developers and managers on how to improve their websites. It’s different from the daily episodes as the daily podcast episodes are about outstanding cases.
Summary:
This is a good business podcast for you to get online marketing ideas and to learn some e-commerce vocabulary.